Get your beer in front of people who will go and find it.
Own your catalogue, publish a release before it lands, and connect each beer to the venues that actually stock it. Claiming your brewery and correcting your own beer information is free.
Craft beer discovery, built for the trade
Get found by people
looking for beer.
Craft beer information and opportunities are spread thin across general platforms that were built for something else. Pourfinder puts the breweries, the venues, the beers and the events in one place — and puts them in front of drinkers at the moment they are deciding what to drink and where to go.
Target launch window Q1 2027
- Independent and self-funded
- Built in the UK
- One craft beer catalogue, not six half-copies
- Free factual listings for businesses
Why we are building this
Craft beer deserves better than a feed.
A brewery announces a release on one platform, a venue posts its tap list on another, the event is on a third and the beer itself is catalogued on a fourth. Pourfinder brings the breweries, the venues, the beers, the events and the drinkers who care about them into one place that was built for exactly this.
None of those platforms were designed for beer. They cannot tell a NEIPA from a mild, they do not know whether a pub still has the cask on, and they have no interest in helping a drinker in an unfamiliar town find the one bottle shop worth the walk. Pourfinder is for exactly that.
Still AirIPA · 6.0%
Open AcrePale Ale · 4.8%
Red IndexRaspberry Sour · 5.2%
Product views shown with demonstration content. Field Assembly, Soft Interval, Pulp Almanac and The Drop Shop are invented businesses used to show how Pourfinder works. They are not real customers, partners or endorsements.
How it fits together
One record for a beer. Everybody who touches it, connected.
A brewery owns the truth about its beer. A venue owns the truth about what it has on. Pourfinder joins the two, and shows a drinker which is which.
Brewery
A brewery keeps its beers, artwork and releases right, and says which venues stock them.
Beer
Each beer carries its style, strength, artwork and story — one record, not six half-copies.
Venue
A venue confirms what it actually has on, and when it last said so.
Drinker
Someone searching for that beer, or that style, or just somewhere good nearby, finds it.
A brewery saying it supplied a venue is a different fact from a venue saying the beer is on. Pourfinder keeps them apart, and shows when each was last confirmed.
What you publish, what they see
Two screens, one update.
You keep your own information current in a portal built for the job. A drinker sees it in the app, with the date it was confirmed attached.
01 · Your side
PourfinderVenue portal
Update what you have on
BeerRed Index · Pulp Almanac
FormatCans, 440ml
AvailabilityOn now at The Drop Shop
✓ Availability confirmed just now
One update. Manually, or through a supported stock import or till connection where yours is supported.
02 · Their side
PourfinderToday
Confirmed by the venue
Red Index
Pulp Almanac · Raspberry Sour · 5.2%
The Drop Shop0.4 miles
ConfirmedJust now
View venue and availability Product views shown with demonstration content. Field Assembly, Soft Interval, Pulp Almanac and The Drop Shop are invented businesses used to show how Pourfinder works. They are not real customers, partners or endorsements.
Who it is for
Pick your side of the bar.
Be the answer when somebody searches for a beer you have on.
A free, accurate listing for your venue, and a subscription that lets you publish what you are pouring, run events and reach the people who follow you.
Find something worth drinking, and somewhere worth going.
Search by beer, by style or by what is near you. See what a venue has confirmed and when. Follow the breweries you like and hear about a release before it sells out.
What we will not tell you
We cannot promise you customers, sales or footfall, and we do not. What we can do is make your beer, your venue and your events findable by people who are looking for them.
We are pre-launch. That is the window we are working to, not a guaranteed date. We would rather arrive with something finished. Where something is built and proved we say so; where it is coming, we say that instead. See exactly where the integrations stand →
Next step
Have a look, then have a word.
See the product for yourself, or tell us about your brewery or venue and we will take you through it. No payment, no commitment, nothing collected before launch.